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French fries victim of poor economy?
Posted: 04.22.2011 at 4:59 PM
Kevin Kistner

Kevin is the Senior Producer at WNWO.

1

Do you want fries with that? Apparently more Americans are saying no.

Fries are a part of 13.2 percent of restaurant meals today, down from 14.5 percent in 2004. That's according to NPD group. Some of the reasons: dollar menus, penny-pinching consumers and the end of super-sizing.

Some fast food chains have found ways to combat the decline of fries sales. McDonald's has cited breakfast business, new frappes and smoothies for helping it reel in sales gains. And Wendy's is now selling premium fries with sea salt.

Experts say they expect fries sales to pick up when the economy does. But they say consumption probably won't return to the previous levels.

Do you still order fries with your meal or do you opt for a healthier choice?

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